GR BRAND LAUNCH
TOYOTA GAZOO Racing のスポーツカブランド、GR。そのブランド誕生に際し、トヨタに受け継がれてきた「熱」を語る新聞広告を実施。「MORIZO 篇」「ヨタハチ篇」「IGNITE 篇」
TOYOTA GAZOO Racing's sportscar brand, GR. In line with the brand's debut, newspaper ads were run, themed on "passion," a long-time tradition of Toyota. Versions included "MORIZO," "Yotahachi," and "IGNITE."